This weeks presenter is Bjarke Calvin. We tried his software planform Duckling.
3 types of realities,
objective reality - laws of nature and this type of stuff
subjective reality - I feel back pain but doctor finds nothing
intersubjective reality - stories we share, stuff like money - it is just paper put we have desided that it has value.
documentary reality
documentaries eliminate collective dementia
From TED talk book:
- collection of events vs. story about something (create a story and tell about your project throught telling the story)
Known knowns
Known unknowns
Unknown unknowns - by Donald Rumsfeld
Start your story from where the audience is, not where you are. Build a bridge over the knowledge gap.
In today's media world things can be made personal. Earlier with newspapers this could not be done. In today's world it can be done.
How to structure your story or mapping a story.
Small story, big story, any story! You can not know how it impacts...
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